Myntra
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The Encyclopædia of Indian Retail — revised every hour
0 mentions · last seen 6/5/2026
Enforcement Directorate has shut its FEMA probe into Myntra after RBI's April 20 compounding order. The Flipkart-owned fashion e-tailer paid Rs 2.88 lakh to settle Rs 45.88 crore in alleged FDI contraventions, drawn from a wider Rs 1,654 crore investigation into multi-brand retail FDI routing.
ET Small Business · 6/4/2026, 7:56:03 PM
The central bank shut its FEMA probe into fashion e-tailer Myntra after the Enforcement Directorate cleared compounding. Myntra paid a one-time ₹2.88 lakh fee to settle alleged contraventions tied to transactions worth ₹46 crore, drawing a line under a long-running regulatory overhang for the Walmart-backed platform.
Business Standard · Companies · 6/4/2026, 5:03:09 PM
RBI has compounded Myntra's FEMA violations tied to delayed APR filings worth Rs 42.85 crore and pending ODI commitments of Rs 3.03 crore on payment of a Rs 2.88 lakh one-time fee. The Enforcement Directorate has consequently closed its probe against the Flipkart-owned fashion etailer, removing a key regulatory overhang.
NDTV Profit · 6/4/2026, 3:14:55 PM
Enforcement Directorate has dropped its foreign exchange probe against Flipkart-owned Myntra after the fashion retailer paid ₹2.88 lakh to compound two FEMA violations covering roughly ₹46 crore in transactions, following RBI's April 20 compounding order.
The Hindu BusinessLine · 6/4/2026, 3:04:28 PM
FSN E-Commerce Ventures reported Q4FY26 net profit of Rs 78.38 crore, up 286% YoY. Beauty sales hit Rs 2,409 crore (+27.2%) while fashion clocked Rs 225 crore (+40%). Fashion CEO Dabas flagged accelerating momentum in kids and home categories, with 600+ new brands added against a $5 billion TAM.
ET Small Business · 6/4/2026, 1:15:07 PM
Myntra closes a regulatory overhang as RBI accepts a one-time Rs 2.88 lakh compounding fee for delayed Annual Performance Reports and Rs 3.03 crore ODI commitment lapses. The Enforcement Directorate has wound up its July 2025 investigation into FDI contraventions exceeding Rs 1,654 crore.
ET Small Business · 6/4/2026, 12:22:59 PM
Kolkata-based kids' lifestyle brand Rosada has onboarded Shilpa Shetty as strategic investor. Currently 90% online with 12 Hamleys shop-in-shops, the Shark Tank-funded brand plans 6-8 EBOs over the next year, opening with a Kolkata showroom in 1-1.5 months before scaling to Bengaluru, Hyderabad and Delhi.
Inc42 · 6/2/2026, 10:26:11 AM
VTION-IAMAI report shows female skew across India's top commerce platforms — Meesho 61%, Blinkit 57%, Myntra 54% — even as 18-24 urban youth spend over two hours daily on social media. Credit apps grew 30% MAU and AI apps doubled, signaling a female-first, mobile-native targeting imperative for retail brands.
The Hindu BusinessLine · 6/1/2026, 3:51:30 AM
Carpisa debuts in India via licensing tie-up with Neopolis Brands, launching a 2,500 sq ft flagship at Phoenix Whitefield Bengaluru. The rollout pairs Shoppers Stop shop-in-shops with Myntra, Nykaa and Tata Cliq listings, targeting 3-4 Bengaluru stores by year-end and a national push of 100+ doors from Feb-Mar 2026.
Retail4Growth (HTML list) · 5/29/2026, 9:14:51 AM
Myntra's End of Reason Sale (May 29) scales to 6M+ styles from 15,000 emerging brands, with 5,000 debuting on EORS and 100+ new launches including Kate Spade and Chloe. M-Now layers 30-minute delivery via 90+ dark stores across 11 cities, signaling EORS's pivot from discount blitz to omni-channel speed play.
ET Small Business · 5/29/2026, 7:16:12 AM
Surat-based women's ethnic and casual wear maker Rajnandini Fashion India saw its ₹18.2 cr SME IPO (price band ₹59-63) fully subscribed on day one, with QIBs at 3.51x and NIIs at 2.14x. Brand sells via Amazon, Flipkart, Myntra, Ajio and Nykaa Fashion. GMP holding at ₹6.
Mint · Markets · 5/26/2026, 10:12:14 AM
D2C sneaker brand Yoho raised Rs 15 Cr equity and Rs 8 Cr debt, led by Gulf Islamic Investments and Rajeev Misra with Paytm's Vijay Shekhar Sharma joining. Capital fuels an offline pivot via 2,500 multi-brand outlets and AI-enabled EBOs, targeting India's $6B sneaker market by FY32.
Entrackr · Newsletter · 5/26/2026, 7:30:01 AM
Japanese skincare brands like Shiseido, Biore, DHC and Hada Labo are following K-beauty's playbook on Indian marketplaces. Myntra, Amazon India, Nykaa and Tira report surging demand led by sunscreens, scalp care and minimalist regimens. J+K beauty is now a ₹2,000-5,000 crore segment within a BPC market projected to hit ₹3.26 trillion by FY31.
Mint · 5/26/2026, 6:27:46 AM
Bootstrapped Tier-2 D2C brand Nyra Kitchenware has shipped over 1 million orders of traditional brass and copper cookware via Amazon, Flipkart, Myntra and JioMart in India, plus Vaaree, Noon and Fruugo internationally. Its 1,200-SKU catalogue and Kanpur origin earned an Ivey Publishing case study.
YourStory · 5/25/2026, 1:14:09 PM
Delhi-based D2C perfume brand Fraganote raised ₹8 Cr from Rukam Capital to scale omnichannel across Amazon, Myntra, Nykaa and quick-commerce. Founded 2023, it claims 300K active customers and 35% repeat rate, betting on accessible premium pricing (₹999/50ML) in a market headed to ₹37,600 Cr by 2030.
Inc42 · Buzz · 5/25/2026, 11:32:45 AM
Flipkart Foundation's Sahyog and Payroll Giving programs, spanning Flipkart, Cleartrip and Myntra, have touched 2.8 million lives with 4,300+ volunteers logging 6,000+ hours. Sahyog alone aided 40,000+ lives, while group CSR reached 7 lakh beneficiaries in 2025. Activities span Chennai, Mumbai and Bengaluru, including 15 beach clean-ups removing 3,235 kg of waste.
YourStory · Capital · 5/20/2026, 10:58:17 AM
Reliance Retail has appointed former Coupang Taiwan head Sandeep Karwa as CEO of AJIO, succeeding Vineeth Nair. Nair takes on a broader mandate across Reliance's fashion and lifestyle portfolio, including Reliance Brands, as the group sharpens its play against Myntra, Flipkart, Nykaa Fashion and Tata CLiQ.
Entrackr · 5/20/2026, 5:46:46 AM
Reliance Retail has tapped former Coupang Taiwan head Sandeep Karwa to lead AJIO, while outgoing CEO Vineeth Nair takes on a broader mandate across the group's fashion and lifestyle business. The reshuffle comes as AJIO faces sharpening competition from Myntra, Flipkart, Nykaa Fashion and Tata CLiQ.
Entrackr · Newsletter · 5/20/2026, 5:45:46 AM
CLSA and ICICI Securities peg Flipkart at 50-60% of India's online GMV versus Amazon's 25-30% and Meesho's ~10%. Flipkart added 8.5M WAUs in the week ending May 4 2026 and 26.8M YTD, with electronics driving 63-64% of GMV and quick commerce app WAUs up 117% QoQ.
ET Small Business · 5/18/2026, 1:12:30 PM
Deloitte-Google pegs 220M Gen Z shoppers reshaping retail: Amazon Fashion's Gen Z share jumped to 52% from 30%, Myntra is ~50% Gen Z, creator-led GMV heads to $25B and quick commerce to $50B by 2030. AR lifts revenue 20%, AI boosts profitability 30-35%.
ET Small Business · 5/18/2026, 9:12:48 AM
Gen Z drives ~50% of India's $66B online fashion and beauty market, spending 1.5x more per head. Amazon Fashion's Gen Z share jumped to 52% from 30%, engagement is up 2.5x YoY, and tier 2/3 cities (Indore, Lucknow, Jaipur, Surat) are growing 2x faster than metros, forcing platform realignment.
Times of India · Business · 5/18/2026, 2:07:30 AM
UK fashion major NEXT opened Women, Men and Kids stores spanning 4,500 sq.ft. at Bengaluru's Phoenix Mall of Asia, its third Indian city after Pune and Hyderabad. Franchise partner MJIPL (Myntra) lines up Delhi and Mumbai next, leveraging NEXT's 460 UK and 265 international stores across 80 countries.
Retail4Growth (HTML list) · 5/15/2026, 1:14:05 AM
Stellaro Brands' ethnic wear label Rangita, part of AceVector Group, has launched at RMZ Galleria Mall in Bengaluru—its third in the city. The brand now operates 18 omnichannel stores across Andhra Pradesh, Telangana and Karnataka, alongside its presence on Amazon, Myntra, Nykaa Fashion, Ajio and Tata CLiQ.
Retail4Growth (HTML list) · 5/15/2026, 1:13:34 AM
Director Helena Kuylenstierna lays out H&M's decade-in-India playbook: 3 new stores this year taking the count to 71, deeper co-creation with Indian designers, a Stella McCartney drop, H&M Beauty push, and 90% sustainable sourcing today scaling to 100% by 2030.
Financial Express · BrandWagon · 5/14/2026, 1:30:48 AM
The Walmart-owned fashion platform posted consolidated profit of Rs 548.3 crore in FY25, up sharply from Rs 30.9 crore a year earlier, per Tofler filings. Revenue from operations rose 18% to Rs 6,042.7 crore from Rs 5,121.8 crore, signaling stronger unit economics in India's online fashion category.
India Retailing · 5/14/2026, 1:28:25 AM
Microplastic-free skincare brand La Pink, currently at ₹10 Cr revenue with 60-65% online skew, plans offline push via modern trade, kiosks and pop-ups across metros and tier 2/3 cities. Targets ₹30 Cr by FY27 and ₹100 Cr by FY28, with online entry into US and Dubai and SKU count expanding from 120 at ~10/quarter.
India Retailing · 5/14/2026, 1:26:30 AM
Astrotalk's FY25 revenue grew 85% YoY beyond ₹1,200 crore, powered by paid consultations, repeat usage and a push into South India and NRI markets. Meanwhile, Zilo closed a $15.3M Series A led by Peak XV Partners to build out fashion quick-commerce against incumbents like Myntra and Flipkart.
CNBC-TV18 · Retail · 5/14/2026, 1:20:14 AM
Myntra has rolled out its M-Now 30-minute delivery service in Chennai, backed by 90+ dark stores stocking 10,000+ styles from 600+ fashion, beauty and lifestyle brands. The expansion pushes M-Now into its 11th Indian city and deepens Myntra's push to compete with quick-commerce players on speed.
BW Retail World · 5/13/2026, 8:32:59 PM