AJIO names ex-Coupang exec Sandeep Karwa CEO; Vineeth Nair moves to wider Reliance fashion role
Reliance Retail has tapped former Coupang Taiwan head Sandeep Karwa to lead AJIO, while outgoing CEO Vineeth Nair takes on a broader mandate across the group's fashion and lifestyle business. The reshuffle comes as AJIO faces sharpening competition from Myntra, Flipkart, Nykaa Fashion and Tata CLiQ.
Reliance Retail's AJIO has appointed former Coupang Taiwan head Sandeep Karwa as CEO, replacing Vineeth Nair, who moves to a broader strategic role overseeing Reliance Retail's fashion and lifestyle business amid intensifying digital fashion competition.