H&M India bets on co-creation, hits 71 stores with Jodhpur debut as it eyes 100% sustainable sourcing by 2030
Director Helena Kuylenstierna lays out H&M's decade-in-India playbook: 3 new stores this year taking the count to 71, deeper co-creation with Indian designers, a Stella McCartney drop, H&M Beauty push, and 90% sustainable sourcing today scaling to 100% by 2030.
H&M India director Helena Kuylenstierna details the retailer's decade-in-India strategy: 71 stores, co-creation with Indian designers and influencers, Stella McCartney collaboration, H&M Beauty growth, and a 2030 commitment to fully sustainable or recycled sourcing.