Wills Lifestyle taps Franchise India to scale apparel network across metros and Tier 2 cities
ITC's Wills Lifestyle partners with Franchise India Brands to grow its store footprint via the franchise route, targeting metros and Tier 2 markets with its premium menswear and womenswear lines Wills Classic, Wills Sport and Wills Clublife.
ITC's Wills Lifestyle partners with Franchise India to expand its apparel store network across India via the franchise route, targeting metros and Tier 2 cities with its three premium menswear and womenswear brands.
Why this matters
Continues Wills Lifestyle's push to widen its store network through Franchise India across metros and Tier 2 cities, signaling a franchise-led growth strategy for ITC's apparel brand.
Retail-brand activity steady with 2,378 signals over the past 90 days.