Wills Lifestyle taps Franchise India to scale apparel network across metros and Tier 2 cities

ITC's Wills Lifestyle has partnered with Franchise India Brands to expand its store footprint pan-India via the franchise route. The push spans its Classic, Sport, and Clublife sub-brands, targeting both metro and Tier 2 markets.

— Filed Wed, 1 Jul, 2026, 08:03 IST · Source Financial Express · BrandWagon · Updated

ITC's Wills Lifestyle has partnered with Franchise India Brands to expand its apparel store network pan-India via the franchise route, targeting metros and Tier 2 cities across its Classic, Sport, and Clublife sub-brands.

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