Wills Lifestyle taps Franchise India to grow pan-India store network

ITC's apparel brand Wills Lifestyle has partnered with Franchise India Brands to expand its retail footprint nationwide via the franchise route, targeting metros and Tier 2 cities across its Classic, Sport, and Clublife sub-brands.

— Filed Fri, 3 Jul, 2026, 15:34 IST · Source Financial Express · BrandWagon · Updated

ITC's Wills Lifestyle apparel brand has partnered with Franchise India Brands to expand its store network pan-India via the franchise route, targeting metros and Tier 2 cities across its Classic, Sport, and Clublife sub-brands.