Wills Lifestyle taps Franchise India to expand store network across metros and Tier 2 cities
ITC's premium apparel chain Wills Lifestyle has partnered with Franchise India Brands to grow its retail footprint pan-India via the franchise route, spanning its Wills Classic, Wills Sport and Wills Clublife sub-brands.
ITC's Wills Lifestyle apparel chain partners with Franchise India Brands to expand its store network pan-India via the franchise route, targeting metros and Tier 2 cities across its three sub-brands.
Why this matters
Continues Wills Lifestyle's push to scale apparel retail across metros and Tier 2 cities, following earlier signals on widening its store network pan-India through the Franchise India tie-up.
Retail-brand activity is accelerating, up +307900% QoQ.