Wills Lifestyle taps Franchise India to expand store network pan-India

ITC's apparel brand Wills Lifestyle ties up with Franchise India Brands to grow its retail footprint via the franchise route, targeting metros and Tier 2 cities across its Classic, Sport and Clublife lines.

— Filed Tue, 14 Jul, 2026, 00:34 IST · Source Financial Express · BrandWagon · Updated

ITC's Wills Lifestyle apparel brand ties up with Franchise India Brands to expand its store network pan-India via the franchise route, targeting metros and Tier 2 cities across its Classic, Sport and Clublife lines.