Wills Lifestyle partners Franchise India to grow store network across metros and Tier 2 cities
ITC's Wills Lifestyle has tied up with Franchise India Brands to expand its exclusive fashion outlets nationwide via the franchise route, targeting both metros and Tier 2 markets. The chain retails three brands: Wills Classic, Wills Sport and Wills Clublife.
ITC's Wills Lifestyle has partnered with Franchise India Brands to expand its exclusive fashion store network across India via the franchise route, targeting metros and Tier 2 cities. The chain houses three brands: Wills Classic, Wills Sport and Wills Clublife.
Why this matters
The tie-up reinforces Wills Lifestyle's franchise-led growth strategy, echoing earlier moves to expand its premium apparel network via Franchise India across metros and Tier 2 cities.
Retail-brand activity holds steady with 2,365 signals in the last 90 days.