Titan's lab-grown diamond jewellery push: beYon's first Mumbai store resurfaces from late December

Titan Company launched its first beYon lab-grown diamond jewellery store in Mumbai on December 29, with additional outlets planned in Mumbai and Delhi, a move resurfacing now. The new banner expands Titan's jewellery portfolio beyond Tanishq, Mia and Zoya.

— Filed Thu, 30 Jul, 2026, 18:34 IST · Source Financial Express · BrandWagon · Updated

Titan will enter lab-grown diamond jewellery with beYon, opening its first Mumbai store on December 29. The company plans further Mumbai and Delhi outlets, extending its jewellery portfolio beyond Tanishq, Mia and Zoya.

Why this matters

The opening follows recent signals on Titan's resurfaced lab-grown diamond retail entry and beYon's debut, both recalling the first Mumbai store launch.

Store openings are steady at 1,630 signals in 90 days; no QoQ comparison figures were provided.