Tanishq opens first US store in New Jersey, eyes Chicago next
Titan-owned Tanishq entered the US market with a store in New Jersey's Little India after a two-year study, targeting the diaspora within a USD 60 billion North American jewelry market. The brand sees huge American opportunity for itself and other Indian retail players, with Chicago expansion planned.
Tanishq (Titan/Tata) opened its first US store in New Jersey's Little India, targeting the Indian diaspora, and sees huge American opportunity for itself and other Indian retail brands, with Chicago expansion planned.