Resurfacing a 2014 move: ITC Wills Lifestyle had appointed Franchise India for nationwide expansion
Back in June 2014, ITC Wills Lifestyle had appointed Franchise India Brands Ltd to advise a franchise-led retail expansion across metros and Tier 2 cities, with future opportunities spanning Wills Classic, Wills Sport and Wills Clublife.
ITC Wills Lifestyle appointed Franchise India Brands to advise its franchise-led expansion across India, targeting metros and Tier 2 cities. The apparel retailer aims to broaden its store network and pursue future business opportunities for its Wills Classic, Sport and Clublife brands.
Why this matters
The resurfaced 2014 appointment aligns with recent signals that ITC Wills Lifestyle partnered with Franchise India Brands to widen its retail footprint and expand its apparel retail reach.
Store-opening is steady, with 1,316 signals in the past 90 days; QoQ figures were not provided.