Myntra wins master rights to run Mango in India, plans 25 omni-channel stores
Myntra secured master distribution and management rights for Spanish fashion brand Mango, expanding from 8 offline stores to a curated network of 25 omni-channel outlets. Mango will list exclusively on Myntra and Jabong, with the partners targeting a threefold jump in Mango's India business over five years.
Myntra secured master distribution and management rights for Spanish brand Mango in India, curating 25 omni-channel stores and exclusive listing on Myntra/Jabong over five years, aiming to triple Mango's India business.
Why this matters
The Mango mandate deepens Myntra's omni-channel and brand-management push, following its earlier move to manage Mango's India play with 25 targeted stores and its Myntra Global launch in Singapore.
Omni-channel activity is steady, with 987 signals recorded over the past 90 days.