Myntra wins master rights to manage Mango in India, targets 25 curated stores
Myntra secured master distribution and management rights for Spanish brand Mango in India, expanding from 8 offline stores to 25 while driving omni-channel sales via Myntra and Jabong. The deal aims to triple Mango's India business over five years.
Myntra secured master distribution and management rights for Spanish fashion brand Mango in India, curating 25 stores and managing omni-channel strategy on Myntra and Jabong platforms, aiming to triple Mango's India business over five years.
Why this matters
The Mango mandate follows Myntra's global push with its Singapore launch targeting the Indian diaspora, signaling a dual strategy of deepening India retail while extending international reach.
Omni-channel activity holding steady with 1,008 signals over the past 90 days.