Myntra takes over Mango's India business, to curate 25 stores and sell full range online
Myntra has secured master distribution and omni-channel management rights for Spanish fashion brand Mango in India. The plan: scale from 8 offline stores to 25 curated stores over five years, list the complete product range exclusively on Myntra and Jabong, and triple Mango's India business.
Myntra secured master distribution and omni-channel management rights for Spanish brand Mango in India, planning to curate 25 stores and list the full product range exclusively on Myntra and Jabong, aiming to triple Mango's India business.
Why this matters
Myntra continues its omni-channel push, pairing this Mango takeover with international expansion via Myntra Global in Singapore, targeting the Indian diaspora while deepening its home-market retail footprint.
Omni-channel activity is steady, with 809 signals recorded in the last 90 days.