Myntra takes over Mango's India business, to curate 25 stores in omni-channel push
Myntra has secured master distribution and management rights for Spanish fashion brand Mango in India under a five-year deal, planning to curate 25 retail stores and list the brand exclusively on Myntra and Jabong. The strategy aims to triple Mango's India business over the period via a blended online-offline model.
Myntra secured master distribution and management rights for Spanish brand Mango in India, curating 25 stores and exclusive listing on Myntra/Jabong, aiming to triple Mango's India business over five years via omni-channel strategy.
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