Myntra takes over Mango India, to curate 25 stores and go exclusive online
Myntra secured master distribution and management rights for Spanish fashion brand Mango in India, taking charge of its omni-channel presence and exclusive online listing on Myntra and Jabong. The tie-up targets tripling Mango's India business over the next five years, expanding from 8 offline stores to 25.
Myntra secured master distribution and management rights for Spanish fashion brand Mango in India, will curate 25 stores, manage omni-channel presence, list exclusively on Myntra/Jabong, and aims to triple Mango's India business over five years.
Why this matters
The Mango takeover deepens Myntra's omni-channel push at home, coming alongside its global expansion via Myntra Global in Singapore targeting the Indian diaspora while keeping India core.
Omni-channel remains steady with 948 signals in the last 90 days.