Myntra takes over Mango in India, to curate 25 stores and drive omni-channel growth
Myntra secured master distribution and management rights for Spanish brand Mango in India, adding to 8 existing offline stores while listing exclusively on Myntra and Jabong. The tie-up targets threefold growth in Mango's India business and full product-line expansion over five years.
Myntra secured master distribution and management rights for Spanish brand Mango in India, curating 25 stores and exclusive listing on Myntra/Jabong, aiming to triple Mango's India business and expand full product lines over five years.
Why this matters
Extends Myntra's omni-channel push after taking over Mango's India business to curate 25 stores and grow sales 3X, alongside its Myntra Global launch in Singapore targeting the Indian diaspora.
Omni-channel activity is steady with 810 signals in the past 90 days.