ITC Wills Lifestyle's 2014 move to appoint Franchise India for network expansion resurfaces
Resurfacing a June 2014 decision, ITC Wills Lifestyle had appointed Franchise India Brands Ltd to advise a franchise-led expansion of its apparel retail network across metros and Tier 2 cities. The format houses Wills Classic, Wills Sport and Wills Clublife.
ITC Wills Lifestyle appointed Franchise India Brands to advise a franchise-led expansion of its apparel store network across India, focusing on metros and Tier 2 cities. The premium format houses Wills Classic, Wills Sport and Wills Clublife.
Why this matters
The resurfaced 2014 appointment aligns with recent signals on ITC Wills Lifestyle's Franchise India tie-up for pan-India expansion and its franchise-led growth plans across India.
Store-opening is steady, with 1,557 signals in 90 days; no QoQ comparison was provided.