ITC's Wills Lifestyle taps Franchise India to grow apparel store network across metros and Tier 2 cities
ITC has partnered with Franchise India Brands to expand Wills Lifestyle's retail footprint via the franchise route, targeting both metros and Tier 2 markets. The brand houses Wills Classic, Wills Sport and Wills Clublife lines.
ITC's Wills Lifestyle has tied up with Franchise India Brands to expand its apparel store network across India via the franchise route, targeting metros and Tier 2 cities. The brand houses Wills Classic, Wills Sport, and Wills Clublife lines.
Why this matters
Continues Wills Lifestyle's push to widen and scale its store network via the franchise route, extending recent moves to grow a pan-India presence across metros and Tier 2 markets.
Retail-brand activity steady with 2,493 signals in the last 90 days.