ITC's Wills Lifestyle Partnership with Franchise India Brands to Widen Retail Footprint Resurfaces from 2014
Resurfacing a June 2014 move, ITC's apparel arm Wills Lifestyle, spanning Wills Classic, Wills Sport and Wills Clublife, had teamed up with Franchise India Brands to drive franchise-led store growth across metros and Tier 2 cities.
ITC Wills Lifestyle partners with Franchise India Brands to expand retail footprint across India, targeting metros and Tier 2 cities through franchise-led store growth.