Hero VIDA rolls out new V-Lettermark identity after overtaking Ola in H1 2026

Hero MotoCorp's EV brand VIDA unveiled a refreshed brand identity, including a new V-Lettermark, as the company climbed to India's fourth-largest electric two-wheeler maker in H1 2026 with 1,06,032 units, edging past Ola Electric's 66,052. June sales hit 21,812 units versus Ola's 16,144.

— Filed Wed, 1 Jul, 2026, 11:55 IST · Source Business Today · Latest · Updated

Hero MotoCorp's EV brand VIDA unveiled a refreshed brand identity with a new V-Lettermark, as Hero overtook Ola Electric to become India's fourth-largest electric two-wheeler maker in H1 2026.