HMSI CEO: Premium motorcycle electrification still early-stage; Honda EVs trail rivals in India
Honda's Activa E (318 units) and QC1 (2,773 units) lag FY26 leaders TVS iQube (3.67L), Bajaj Chetak (3.02L), Ather Rizta (1.98L) and Hero Vida (1.48L). HMSI backs a multi-pathway approach across ICE, EV and flex-fuel, betting premium EV adoption stays nascent near-term.
HMSI CEO says EV adoption in premium motorcycles remains early-stage in India; Honda pursues multi-pathway strategy across ICE, EV, flex-fuel. Its Activa E and QC1 lag rivals TVS, Bajaj, Ather, Hero on unit sales.