boAt steps beyond audio, launches Slazer trimmer range at ₹799-₹1,799
boAt has entered the personal grooming category with the Slazer Series of trimmers and grooming kits, priced between ₹799 and ₹1,799. The Make-in-India launch extends the lifestyle-tech brand's footprint beyond audio, wearables, dashcams and projectors, positioning it against Philips, Mi and Bombay Shaving Company in a fast-growing male grooming segment.
boAt enters personal grooming with the Slazer Series of trimmers and grooming kits, priced from ₹799 to ₹1,799. The Make-in-India range extends boAt's lifestyle-tech push beyond audio, wearables, dashcams and projectors.