ASCI FY26: Ad violations jump 21% to 11,581; Meta drives 80% of digital breaches
ASCI's FY26 report flags 11,581 ad violation cases (+21% YoY), with 9,841 ads processed and 98% requiring modification. Offshore betting (6,933), realty (643), personal care (576) and F&B (331) lead categories. Digital accounted for 97.3% of violations; Meta platforms alone drove 79.84%. Influencer-led claims surfaced 854 violations across 1,609 ads.
ASCI's FY26 report flags 11,581 ad violation cases, up 21% YoY, with offshore betting, realty, personal care and F&B leading. 98% of ads needed modification; Meta platforms drove 79.84% of digital violations, exposing influencer-led claims risks.