ASCI FY26: 97% of violative ads ran digital, Meta hosted 80% of them
ASCI's FY26 report flags 9,611 violative ads, with 97.36% on digital platforms and 79.84% surfacing on Meta. Offshore betting (6,933 cases), realty (643) and personal care (576) lead violations. 98% were modified post-flagging, but the data raises sharp accountability questions for influencer-led and platform-hosted advertising.
ASCI's FY26 report flags 9,611 violative ads, 97% on digital platforms with Meta hosting 80% of them. Offshore betting, realty and personal care top violators, raising accountability concerns for influencer-led and digital advertising in India.