Zee sues Libas in Delhi HC over Instagram reel music; case heads to mediation
Zee Entertainment dragged ethnic-wear label Libas to Delhi High Court for using copyrighted tracks from its 19,000-recording catalogue in promotional reels. Libas pulled the flagged content; court routed parties to mediation. Ruling spotlights commercial-use licensing exposure for D2C brands leaning on Instagram audio.
Zee Entertainment sued ethnic-wear brand Libas in Delhi HC over unauthorised use of copyrighted music in Instagram reels promoting products. Libas removed flagged reels; court referred parties to mediation, flagging commercial-use licensing risks for D2C brands' social marketing.