Venture Catalysts exits D2C brand TruNativ at 12.7x return, 67% IRR on 2021 bet

Venture Catalysts has fully exited functional-foods brand TruNativ, realising a 12.73x return and 67% IRR over a five-year hold. TruNativ, known for heat-resistant whey protein tailored to Indian cooking, targets the country's expanding nutrition and wellness market.

— Filed Wed, 15 Jul, 2026, 21:11 IST · Source The Hindu BusinessLine · Updated

Venture Catalysts fully exited D2C nutrition brand TruNativ, realising a 12.73x return and 67% IRR on its 2021 investment. TruNativ makes functional foods including heat-resistant whey protein for Indian cooking, targeting India's growing nutrition and wellness market.