100Unicorns exits clean-label nutrition brand TruNativ with 11x return

100Unicorns booked an ~11x return on its 2021 stake in TruNativ, the Emami- and Rainmatter-backed clean-label nutrition D2C brand. The exit follows TruNativ's expansion across digital and omnichannel distribution in India's health and wellness space.

— Filed Wed, 8 Jul, 2026, 19:36 IST · Source YourStory · Updated

100Unicorns exited Indian clean-label nutrition brand TruNativ with an ~11x return since 2021. TruNativ, backed by Emami and Rainmatter, expanded via digital and omnichannel distribution in India's health and wellness D2C space.

Why this matters

The exit caps TruNativ's rapid ascent after its $30M Series B led by OrbiMed to scale clean-label nutrition and push into offline retail, plus its role in a $426Mn funding week.

Retail-brand signals holding steady with 2,685 signals over the past 90 days.

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