Ukrainian creator's viral reel spotlights India's 10-minute delivery edge over Europe
Sandra On's Instagram clip praising India's quick commerce for groceries, medicines and gadgets has gone viral, drawing global attention to the dense dark-store network and low-cost operations that let Blinkit, Zepto and Instamart undercut European logistics norms.
Ukrainian content creator Sandra On's viral Instagram reel praising India's 10-minute quick commerce delivery for fruits, vegetables, medicines and gadgets sparked massive reactions, highlighting India's dense local warehouse network and lower operating costs versus Europe.