Titan's beYon lab-grown diamond retail push resurfaces first Mumbai store move
Resurfacing a December 29 move: Titan Company opened beYon's first lab-grown diamond jewellery store in Mumbai, with additional outlets planned in Mumbai and Delhi. The launch extends Titan's jewellery portfolio beyond Tanishq, Mia and Zoya.
Titan will enter lab-grown diamond jewellery through beYon, opening its first Mumbai store on December 29. The company plans further Mumbai and Delhi outlets, extending its jewellery portfolio beyond Tanishq, Mia and Zoya amid rising interest in diamond alternatives.
Why this matters
The Mumbai launch follows recent signals on Titan entering lab-grown diamond jewellery and opening beYon's first Mumbai store, extending its jewellery portfolio beyond Tanishq, Mia and Zoya.
Store openings are steady, with 1,559 signals recorded in the past 90 days.