Reliance Retail set to bring Shein back to India
Reliance Retail is reportedly preparing to launch Shein in India, returning the fast-fashion brand to the market through a Reliance-led retail partnership as Shein readies for an IPO.
Reliance is set to launch Chinese fast-fashion brand Shein in India, bringing the IPO-bound brand back to the Indian market through a Reliance-led retail partnership.
Why this matters
Reliance Retail's reported Shein return follows its push to expand Netmeds into physical retail, including its first offline pharmacy in Chennai and a resurfaced January 2023 move to take Netmeds offline.
The retail-brand theme is accelerating, up +338100% QoQ.