Reliance Retail launches AJIO Beauty, extending its fashion platform into beauty
Reliance Retail has launched AJIO Beauty, broadening the AJIO ecosystem beyond fashion and strengthening the group’s presence in India’s fast-growing beauty retail market.
Reliance Retail has expanded its beauty portfolio by launching AJIO Beauty, extending the AJIO fashion platform into the beauty retail category.
Why this matters
AJIO Beauty follows Reliance Retail’s move to link Tira with AJIO’s fashion marketplace and expands the group’s beauty footprint as it also takes Netmeds offline with a first pharmacy store in Chennai.
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