Reliance Brands brings SKIMS to India with first stores planned for Delhi and Mumbai
Reliance Brands has secured exclusive rights to launch Kim Kardashian’s shapewear and loungewear label SKIMS in India. The brand will debut with stores in Delhi and Mumbai, followed by a phased physical and digital rollout nationwide.
Reliance Brands has secured an exclusive partnership to launch Kim Kardashian’s SKIMS in India. The shapewear and loungewear brand will open initial stores in Delhi and Mumbai before expanding nationally through physical and digital channels.
Why this matters
No related recent signals were supplied. The exclusive SKIMS agreement establishes Reliance Brands' entry point for bringing the US shapewear label to India's retail market.
Retail-brand signals are accelerating, up 98,825% QoQ.
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