Perfetti Van Melle India MD calls for value-led consumer growth at GoaFest
Nikhil Sharma said India’s growth model should move beyond volume toward innovation, premiumisation and R&D. The confectionery maker highlighted its 6 million-outlet distribution reach and three Indian manufacturing facilities.
Perfetti Van Melle India MD Nikhil Sharma said India’s consumer-growth model should shift from volume to value through innovation, premiumisation and R&D. The confectionery leader highlighted its nationwide distribution and commitment to consumer-centric brand building.
Why this matters
The GoaFest remarks extend Perfetti’s premiumisation push: the company said premium SKUs account for 30% of mix while targeting ₹8,500 crore revenue. Sharma also recently said marketers, not influencers, must vet brand partnerships.
Leadership is steady, with 815 signals recorded over the past 90 days.