Nykaa takes over Kiehl's India operations in exclusive L'Oréal Luxe deal

Nykaa signed an exclusive distribution agreement with L'Oréal Luxe India to manage end-to-end operations of Kiehl's, spanning offline stores, the D2C site and multi-brand retail across its omnichannel network of 276 offline stores and 52 million customers.

— Filed Mon, 6 Jul, 2026, 06:02 IST · Source Financial Express · BrandWagon · Updated

Nykaa signed an exclusive distribution deal with L'Oréal Luxe India to manage end-to-end operations of premium skincare brand Kiehl's in India, covering stores, D2C site and multi-brand retail across its omnichannel network.