Myntra wins master rights to manage Mango in India, to curate 25 stores
Myntra secured master distribution and management rights for Spain's Mango in India, taking over its omni-channel presence and curating 25 retail stores over five years. The deal targets tripling Mango's India business, expanding from 8 existing offline stores.
Myntra secured master distribution and management rights for Spanish brand Mango in India, curating 25 stores and managing its omni-channel presence across platforms over five years, aiming to triple Mango's India business.
Why this matters
Myntra deepens its offline and brand-management ambitions, moving beyond pure e-commerce by taking master rights for Mango, with a 25-store omni-channel push echoing recent signals on its India retail expansion.
Retail-brand activity holds steady with 2,101 signals over the past 90 days.