Myntra takes over Mango's India business, to curate 25 stores over five years
Myntra has secured master distribution and management rights for Spanish fashion brand Mango in India. The plan is to grow from 8 offline stores to 25, list Mango exclusively on Myntra and Jabong, and triple the brand's India business within five years.
Myntra secured master distribution and management rights for Spanish fashion brand Mango in India, planning to curate 25 stores and list it exclusively on Myntra and Jabong, aiming to triple Mango's India business over five years.
Why this matters
Follows Myntra's broader expansion push, including its Myntra Global launch in Singapore targeting the diaspora. Taking over Mango's India business deepens Myntra's shift from marketplace to brand operator and offline retail curator.
Retail-brand activity holding steady with 2,410 signals over the past 90 days.