Myntra takes fashion global via Singapore, doubles down on India core
CEO Nandita Sinha detailed Myntra Global's launch in Singapore, targeting the 650,000-strong Indian diaspora with 30,000 pre-launch signups. The Walmart-owned platform reaffirmed India as its core market, citing sub-15% e-fashion penetration, 100M+ customers, and rising Gen Z demand as long-term growth levers.
Myntra CEO Nandita Sinha detailed the platform's global expansion via Myntra Global in Singapore targeting the Indian diaspora, while reaffirming India as its core market amid low e-fashion penetration and rising Gen Z demand.
Why this matters
Myntra's Singapore launch extends its global push alongside recent domestic moves, including winning master rights to run Mango in India with 25 omni-channel stores planned.
Retail-company signals accelerating, up 799,600% QoQ.