Myntra deploys AI across seller onboarding, shopping tools and operations

Myntra says AI has cut seller onboarding from 10–15 days to one or two days, while powering catalogue creation, fit recommendations, personalised search, customer support and supply-chain simulations across its fashion marketplace.

— Filed Tue, 21 Jul, 2026, 18:41 IST · Source YourStory · Updated

Myntra is embedding AI across its Indian fashion marketplace, cutting seller onboarding to one or two days, automating catalogues and content, improving fit and personalization tools, and accelerating support, analytics, engineering and supply-chain decisions.

Why this matters

Myntra's AI rollout builds on its report of 1–2-day seller onboarding and follows its Singapore platform launch, which tests international demand while retaining India as its core market.

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