Marico targets 1.5 million direct outlets by FY27 as Q2 revenue rises 31%

Marico reported Q2 revenue of Rs 3,482 crore, up 30.7% year-on-year, while net profit slipped 0.7% to Rs 420 crore as copra costs and higher brand spending compressed margins. The FMCG major plans to expand direct distribution from 1 million outlets in FY24 to 1.5 million by FY27.

— Filed Thu, 30 Jul, 2026, 01:04 IST · Source Financial Express · BrandWagon · Updated

Marico reported Q2 revenue growth of 30.7% but a marginal profit decline as copra costs and brand investments compressed margins. It plans premium personal-care and foods expansion, while increasing direct distribution to 1.5 million outlets by FY27.

Why this matters

Marico’s latest Q2 update extends recent signals on 31% revenue growth, copra-driven margin pressure and its 1.5 million direct-outlet target for FY27.

Retail-company signals are accelerating, up +410467% QoQ.