India quick commerce hits $10-11B GMV in 2025, eyes $65-70B by 2030 amid intensifying platform war

Quick commerce now drives 16-17% of e-retail GMV, with 7.8M daily orders. Zepto, Blinkit, Swiggy Instamart, Flipkart Minutes, Amazon Now, JioMart and BigBasket race to expand categories and cities, projected to capture 45-50% of incremental e-retail GMV by 2030.

— Filed Mon, 6 Jul, 2026, 16:31 IST · Source Business Standard · Companies · Updated

India's quick commerce hit $10-11B GMV in 2025, projected to reach $65-70B by 2030. Zepto, Blinkit, Swiggy Instamart, Flipkart Minutes, Amazon Now, JioMart and BigBasket intensify competition, expanding categories and cities.

Why this matters

Quick commerce's leap to 16-17% of e-retail GMV and 7.8M daily orders signals a structural shift as seven major platforms escalate a category and city expansion war heading into 2030.

Retail-company theme accelerating at +592100% QoQ.