FSSAI orders Dabur to halt foods carrying allegedly misleading ‘100%’ claims
FSSAI has directed Dabur India to stop selling food products carrying allegedly misleading “100%” claims and file an action-taken report within 15 days. The regulator also flagged unauthorised use of the Jaivik Bharat logo on certain organic products.
FSSAI ordered Dabur India to halt sales of food products carrying allegedly misleading “100%” claims and submit an action report within 15 days. The regulator also cited unauthorised Jaivik Bharat logo use on certain organic products.
Why this matters
The action follows recent signals that FSSAI ordered Dabur to halt foods carrying disputed or misleading “100%” claims, extending regulatory scrutiny of the brand’s food-product labelling.
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