FSSAI asks Dabur to drop ‘100%’ claims on honey, ghee and oils
FSSAI has directed Dabur India to discontinue allegedly misleading “100%” claims across honey, ghee, edible oils, apple cider vinegar and coconut products. The regulator also flagged an organic-products logo and has sought Dabur’s corrective-action response within 15 days.
FSSAI directed Dabur India to stop using allegedly misleading “100%” claims across honey, ghee, edible oils, apple cider vinegar and coconut products. The regulator also flagged an organic-products logo and sought Dabur’s corrective-action response within 15 days.
Why this matters
The directive follows recent signals that an FSSAI notice sent Dabur shares down nearly 4% and ordered the company to halt foods carrying unsubstantiated or disputed “100%” claims.
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