Forevermark opens 9th India store, targets ~100 outlets and $100M revenue by 2030
De Beers-owned Forevermark opened its ninth India store in Bengaluru, betting on natural-diamond retail expansion across Bengaluru, Hyderabad, Chennai and Kochi. It plans ~100 outlets and $100M revenue in four years, even as India's ₹49,700 crore diamond market faces a $300-350M lab-grown surge.
De Beers-owned Forevermark opened its ninth India store in Bengaluru, targeting ~100 outlets and $100M revenue in four years, betting on natural-diamond retail expansion amid a global mining downturn and rising lab-grown competition.
Why this matters
Forevermark's 9th India store signals De Beers' doubling down on natural-diamond retail, expanding across southern metros even as lab-grown diamonds pressure the market.
Store-opening activity is steady with 1,203 signals in the last 90 days.