Dark patterns bleed Indian consumers ₹25,000 crore a year as CCPA tightens grip
CCPA's 2023 guidelines flag 13 deceptive practices — false urgency, basket sneaking, drip pricing, subscription traps — costing shoppers ₹25,000–28,000 crore annually. PhysicsWallah and McAfee already fined, but compliance across online platforms remains patchy.
CCPA's 2023 dark patterns guidelines target deceptive e-commerce practices like false urgency, basket sneaking, drip pricing and subscription traps, costing Indian consumers ₹25,000-28,000 crore annually. PhysicsWallah and McAfee fined; compliance across online platforms remains weak.