Coca-Cola India's Gupta: Volume softness 'masks' deeper portfolio shift across Maaza, Coke Zero, Powerade

VP Abhishek Gupta frames early-2026 NARTD softness as a transition moment, pointing to Coke Zero Sugar's 14% global growth, Maaza's 50th-year push, RimZim Jeera and Thums Up XForce launches, and Coke Buddy's agentic AI platform now reaching 1M+ kirana touchpoints.

VP Abhishek Gupta frames early-2026 NARTD softness as a transition moment, pointing to Coke Zero Sugar's 14% global growth, Maaza's 50th-year push, RimZim Jeera

Financial Express · BrandWagon · 6/1/2026, 1:24:40 PM · Ask about this →

Coca-Cola India + Coca-Cola Zero Sugar + Maaza + Powerade + RimZim Jeera + Rose Sharbat + Thums Up XForce +