CCPA fines Storia Foods, English Oven Rs 1 lakh each over misleading '100%' label claims
Consumer regulator CCPA penalised Storia Foods (coconut water, juices) and Mrs. Bectors' English Oven (whole-wheat bread) Rs 1 lakh each for misleading '100%' claims, ordering immediate withdrawal from packaging, brand websites and e-commerce platforms including Amazon, Flipkart, BigBasket, Blinkit, JioMart and Zepto.
CCPA fined Storia Foods and English Oven maker Mrs. Bectors Rs 1 lakh each for misleading '100%' claims on coconut water, juices and whole-wheat bread, ordering immediate withdrawal from packaging, websites and e-commerce platforms under the Consumer Protection Act.
Why this matters
Storia Foods faces regulatory scrutiny alongside Mrs. Bectors' English Oven, with CCPA targeting '100%' label claims across packaged beverages and bread categories sold on major quick-commerce and e-commerce platforms.
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