Cashfree, Snapmint embed Pay-in-3 and 0% EMI on UPI into One Click Checkout for D2C
Cashfree Payments and Snapmint natively integrate installment credit into UPI checkout, targeting India's card-absent shoppers. Early results show 20-30% higher conversion and 30-40% higher AOV across electronics, fashion, and lifestyle, with onboarding in 3-5 working days.
Cashfree Payments and Snapmint partner to natively integrate Pay-in-3 and 0% EMI on UPI into One Click Checkout, targeting card-absent Indian D2C shoppers. Early results show 20-30% higher conversion and 30-40% higher average order values across electronics, fashion, and lifestyle categories.
Why this matters
Extends Cashfree's checkout push as it nears Rs 1,000 Cr FY26 revenue and hits EBITDA profitability, while also betting on cross-border travel and B2B services.
Omni-channel activity holding steady with 727 signals in the trailing 90 days.