BlueStone, SafeGold launch household-gold conversion to digital gold
Customers can deposit household gold at BlueStone stores and receive 24K digital gold through SafeGold. The service also offers an option to lease gold to jewellers for an estimated 4% annual yield denominated in gold grams.
BlueStone and SafeGold launched a service letting customers deposit household gold at BlueStone stores for conversion into 24K digital gold. Customers can lease holdings to jewellers for about 4% annual gold-denominated yield, while supplying jewellers working capital.
Why this matters
The move expands BlueStone and SafeGold's previously reported in-store household gold-to-digital-gold platform and follows BlueStone's third profitable quarter, when Q1 revenue rose 50%.
retail-brand is accelerating, up 183850% QoQ.